I just wanted to leave a thought with you from the Fast Company article about life-long environmentalist Adam Werbach. Werbach developed a program called the Personal Sustainability Project. I love how the program works through individuals making small changes in their choices.
"The idea of PSP is simple. Each participant picks some part of his or her life that seems somehow "unsustainable" and develops a plan to fix it. The goal is to teach [people] what sustainability is, and to show them the power of changing even the smallest habit, like not printing a paper receipt at the ATM.
"The sessions are designed to encourage participants to discover for themselves how to apply the idea of sustainability to their own lives. For some, it's finding ways to preserve a precious bass-fishing spot; for others, it's realizing that buying things on credit reduces future spending power. Each employee comes up with a PSP, a single, repeatable action--biking to work, quitting smoking--that is good personally and for the wider world. " When we are on our way, then we share with those around us how to develop their own PSPs.
"The program is radical ... in two important ways: It's totally voluntary. And, it is free-form. Some ...have shrugged off the program altogether; others are so enthusiastic they have developed [business] PSPs and community-wide PSPs. The strategy is to spread PSP practices virally [every where]."
We can each make a difference, no matter how small. Small steps, made by many many people, creates a synergy that is deeply effective. Let's start if we haven't yet. Let's do a little better if we are already trying. Let's care for this world and make it a place we want to live in.
:D You up for it?
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